How Riot Games Is Using Stay22 to Power Seamless Fan Travel for Esports Events

Booking travel to esports events just got easier, thanks to a new integration between Riot Games and Stay22.

As part of Riot’s June 2025 announcement around its upcoming League of Legends tournament and ticketing rollout, Stay22’s contextual booking plugin is now live across official event announcement pages. That means fans can now instantly find and book accommodations near tournament venues, without ever leaving the page.

On page screenshot 👇

High-Intent Audiences, Smarter Booking Tech

Stay22’s MAP is what powers this fan-first experience. Designed to surface hotels and stays based on user intent, location, and context, MAP helps event partners like Riot connect fans with nearby accommodations at just the right moment, when they’re ready to act.

“We’re thrilled to work with an industry leader like Riot Games. This partnership is a perfect example of how Stay22 helps event organizers provide a better experience for their community while unlocking incremental revenue, too.”

Malcolm Archer
Head of Sales, Stay22

And with ticket sales opening June 14 (pre-sale) and June 15 (general on-sale), Riot fans will start seeing the impact of this integration immediately.

Built for Speed, Designed for Fans

Esports audiences move fast. They plan last-minute, they book on mobile, and they expect frictionless tools. Stay22 delivers on that.

“Event goers, especially in gaming and esports, are planning fast and often on mobile. Frictionless booking matters. We’ve built tech that meets fans where they are, at the right moment, and Riot Games shares that user-first mindset.”

Jeff Goodman
Enterprise Partnerships, Stay22

From Counter-Strike Frustration to a Global Solution

This moment is a personal one, too. Nearly a decade ago, Stay22 co-founder Hamed A, created the very first version of the Stay22 Map after struggling to book a hotel while attending a Counter-Strike tournament.

That frustrating experience sparked an idea, and ultimately, a company now helping millions of users around the world book travel around their favorite events.

What’s Next

This is just the beginning. Stay22 and Riot Games are continuing to collaborate on performance insights, deeper integration, and unlocking even more value for fans and organizers.

If you’re heading to the next League of Legends arena event,  look for the Stay22 plugin when planning your trip. Booking your stay has never been easier.

Create and integrate a Stay22 MAP to your events page. 

It couldn't be easier. Start now.

About Stay22
Stay22 builds AI-powered monetization tools that help publishers, event platforms, and content creators turn high-intent traffic into incremental revenue without disrupting UX. With over 35 million live listings, Stay22 powers commerce that meets audiences exactly where they are.

About Riot Games
Riot Games is a world-leading game developer and publisher, known for global hits like League of Legends and VALORANT, and for producing some of the most iconic esports tournaments in the world.